In a world with so many copy cat styles and businesses, it can pay to stand out from the crowd. How do you help your commercial business do that? A department store is a department store, right? Actually, while there may not be a lot of difference in content, the “packaging” you put on your store can make all of the difference in drawing attention and interest from passers-by. For instance, imagine a strategically placed steel flagpole proudly flying your business flag. How eye-catching that would be! See if some of the following ideas could benefit your storefront.
New Signage
The first thing that gets attention for a business is their sign. If it is outdated, hard to read from down the street or a boring design, consider paying a graphic design team to craft a new one for you. If the logo or sign you are using is a time honored family sign, see if there is a new way to display it or add a bit of color. You may even want it to be lit so it shows up better. Your signage should be attention getting, informative and memorable. If your signs do not meet these criteria, it may be time to look into having a new one made. A new sign from somewhere like national sign company will help you to make a bold statement, grab attention, and attract more customers.
The Approach
Customers can get very irritated by a muddy parking lot, or one where the spaces are too tight. Have the surface repaired and oiled to protect it from wear and damage and to make it nicer for customers. Paint new parking spaces and add a little extra space to allow for getting all those bags of merchandise they are going to buy into the car. Repair cracks in the sidewalk and have any frost heaves ground down or the concrete replaced. Make sure the doorway works well and does not stick. If your doors are not working properly, it could cause damage or even an injury to customers. Have the repair techs for automatic doors New York businesses rely on come and take a look.
Don’t forget the curb appeal. Even a store fronted by nothing but concrete could benefit from a couple of pots planted with flowers, or a hanging plant or two. If you are lucky enough to have an area that can be landscaped, plant some good grass that works for your climate and available lighting, and slow-growing bushes like boxwood that can stay nice looking with little maintenance. With a little tender loving care and some well-placed elbow grease, your building can present a classy new front that may attract new customers.